RUCKUS is an obscure 1980 film with Dirk Benedict and Linda Blair. Judging by the above ad, it's a dark, serious drama.
Or...judging by the much later DVD box below, it's a RAMBO-style action film.
Or is it, as EAT MY SMOKE, a Cormanesque cachase drive-in car chase flick?
Or a cycle picture?
Or, as RUCKUS IN MADOC COUNTY, a flat-out, DUKES OF HAZZARD-style comedy romp?
Goes to show it's all in the marketing.